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Vodcasts by Dr. Pradeep
 


    Neuromarketing:  Deep Insights   (Aug 8th, 2008)
Dr. A.K. Pradeep explains how EEG brainwave analysis — measuring brain activity 2000 times a second — gives deep insight into Ad Effectiveness.  Combined with traditional biometric measures NeuroFocus research shows precisely how the audience or consumer is responding.

 
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